Business Management, Course by Course

A study companion to Cornell’s Business Management Essentials certificate: finance, marketing, strategy, organizing and leading. Independent of Cornell.

Price

$12.00

Formats

EPUB and PDF

Length

10 parts, 61 pages

Series

Causeway Study Companions, number 5

Author

Causeway Services

Edition accepted

2026-09-30

• business management
• eCornell
• study guide
• management certificate
• leadership
• business fundamentals
• career development

What you receive

One download holding the EPUB (143 KB) and PDF (181 KB) of the accepted edition. Your library always serves the newest accepted edition, so a corrected edition reaches you at no charge.

Contents

1. About this book
2. Finance and accounting: reading a business through its numbers
3. Marketing: markets, the marketing mix, and keeping customers
4. Strategy and planning: position, value chain, SWOT and stakeholders
5. Managing organizations: structure, jobs, people, culture and power
6. Leading without authority: motivation, capital, teams and conflict
7. The wider landscape: communication, networks, innovation, globalization and ethics
8. The briefs: a guide to the course projects
9. A study plan
10. Glossary

How it was made

The text was drafted by AI agents working for the 561 Group, then proofread by a separate AI agent.

Verification record

An independent proofreading agent, not the one that wrote it, read this edition and reported 0 errors, 0 corrections and 2 notes; each was fixed, or answered with a reason, and checked against the final files before the edition was accepted.

Edition digest

ni:///sha-256;MEk0cHrRBXtlfvzA4t6i55QjU1LmcyX_2d5Lzq76fe8

EPUB SHA-256

2840cefb03118178b10bd0b5986ca397da4c0c82123f5f66c60300c5466d8c4b

PDF SHA-256

4fbe5838fea08433be87ce35652a6165887cb284d2d66bb375444db9b0f0462d

Check your copy: the SHA-256 of each file you download (for example with sha256sum) is the value above, the same bytes the proofreading agent read.